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Face Value

by Daniel Caballero |

In case you missed it, FILLO’S full line of sofrito Beans and Grains is getting a packaging update in the coming months.  Bright new colors, crisp new photography, smart new layout—the works. 

What hasn’t changed are our bold flavors.  We still use fresh vegetables, herbs, spices and extra virgin olive oil to make our sofrito, and source premium beans from family owned farms.  The result is tradition wrapped in modern design.  Which makes sense; we founded FILLO’S as a way to keep traditions fresh

(That’s our new tagline, by the way).

FILLO'S updated packaging in vibrant, tropical colors alongside the new tagline: "keep traditions fresh."